Smart Joules
About the Organization
At Smart Joules, we’re on a mission to create a world powered by energy efficiency. As industry leaders, we’re redefining the rules with cutting-edge technology, relentless innovation, and a passion for sustainability. We’ve come a long way, and now it’s time to shift gears.
Position: Digital Marketing Specialist
Location: Delhi
Experience: 3-6 years
About the Role:
We’re seeking an experienced and creative Digital Marketing Specialist to lead our digital strategy and execution. If you are a strategic thinker with expertise in digital marketing channels, a passion for sustainability, and a track record of driving impactful results, we’d love to hear from you!
What You’ll Do:
- Audience Research: Understand our target audience, their needs, and pain points. Collaborate with teams to align insights with product features and market trends.
- Customer Experience: Own the digital customer journey across all touchpoints (website, blogs, emails, and social media) to ensure brand relevance
- Digital Strategy Development: Design and execute a robust digital marketing strategy aligned with Smart Joules’ goals
- Social Media Management: Build a strong presence on LinkedIn, Twitter, and Instagram. Run engaging campaigns to boost brand awareness
- SEO and SEM: Optimize website content, manage PPC campaigns, and drive organic and paid traffic
- Email Marketing: Create personalized email campaigns, analyze performance, and refine strategies for better results.
- Sales Pipeline Management: Drive growth by monitoring the sales funnel and building a strong sales pipeline.
- Analytics and Reporting: Track traffic, conversions, and ROI. Use insights to guide decisions and improve performance.
- Market Research: Stay ahead of industry trends, competitor activities, and new technologies in energy efficiency and sustainability.
Who We are Looking For:
- 3-6 years of experience in digital marketing, with expertise in managing end-to-end digital customer experiences.
- Proficiency in digital tools (e.g., Google Analytics, SEO tools, email marketing platforms).
- Strong knowledge of SEO, SEM, social media, email marketing, and content marketing.
- Excellent analytical skills to interpret data and make informed decisions.
- Ability to adapt and think on your feet in a dynamic star-tup environment.If you are a passionate storyteller and a versatile digital marketer with a proven track record in B2B companies, we would love to hear from you.
To Apply, please send your profile at amir.azad@smartjoules.in.
